{"id":6024,"date":"2023-07-19T17:16:31","date_gmt":"2023-07-19T17:16:31","guid":{"rendered":"https:\/\/octane.co\/o\/?page_id=6024"},"modified":"2023-07-21T15:53:13","modified_gmt":"2023-07-21T15:53:13","slug":"lightspeed-dealer-tips","status":"publish","type":"page","link":"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/","title":{"rendered":"Powersports dealers should be prepared for anything."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"6024\" class=\"elementor elementor-6024\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1a7ca19 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1a7ca19\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e51ebf4\" data-id=\"e51ebf4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8ae968e elementor-widget elementor-widget-heading\" data-id=\"8ae968e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Powersports dealers should be prepared for anything.<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ab5ad58 elementor-widget elementor-widget-heading\" data-id=\"ab5ad58\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Three tips to make sure you are. <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e08044 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"9e08044\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-divider{--divider-border-style:none;--divider-border-width:1px;--divider-color:#0c0d0e;--divider-icon-size:20px;--divider-element-spacing:10px;--divider-pattern-height:24px;--divider-pattern-size:20px;--divider-pattern-url:none;--divider-pattern-repeat:repeat-x}.elementor-widget-divider .elementor-divider{display:flex}.elementor-widget-divider .elementor-divider__text{font-size:15px;line-height:1;max-width:95%}.elementor-widget-divider .elementor-divider__element{margin:0 var(--divider-element-spacing);flex-shrink:0}.elementor-widget-divider .elementor-icon{font-size:var(--divider-icon-size)}.elementor-widget-divider .elementor-divider-separator{display:flex;margin:0;direction:ltr}.elementor-widget-divider--view-line_icon .elementor-divider-separator,.elementor-widget-divider--view-line_text .elementor-divider-separator{align-items:center}.elementor-widget-divider--view-line_icon .elementor-divider-separator:after,.elementor-widget-divider--view-line_icon .elementor-divider-separator:before,.elementor-widget-divider--view-line_text .elementor-divider-separator:after,.elementor-widget-divider--view-line_text .elementor-divider-separator:before{display:block;content:\"\";border-block-end:0;flex-grow:1;border-block-start:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--element-align-left .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-left .elementor-divider-separator:before{content:none}.elementor-widget-divider--element-align-left .elementor-divider__element{margin-left:0}.elementor-widget-divider--element-align-right .elementor-divider .elementor-divider-separator>.elementor-divider__svg:last-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-right .elementor-divider-separator:after{content:none}.elementor-widget-divider--element-align-right .elementor-divider__element{margin-right:0}.elementor-widget-divider--element-align-start .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-start .elementor-divider-separator:before{content:none}.elementor-widget-divider--element-align-start .elementor-divider__element{margin-inline-start:0}.elementor-widget-divider--element-align-end .elementor-divider .elementor-divider-separator>.elementor-divider__svg:last-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-end .elementor-divider-separator:after{content:none}.elementor-widget-divider--element-align-end .elementor-divider__element{margin-inline-end:0}.elementor-widget-divider:not(.elementor-widget-divider--view-line_text):not(.elementor-widget-divider--view-line_icon) .elementor-divider-separator{border-block-start:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--separator-type-pattern{--divider-border-style:none}.elementor-widget-divider--separator-type-pattern.elementor-widget-divider--view-line .elementor-divider-separator,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:after,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:before,.elementor-widget-divider--separator-type-pattern:not([class*=elementor-widget-divider--view]) .elementor-divider-separator{width:100%;min-height:var(--divider-pattern-height);-webkit-mask-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-divider{width:var(--container-widget-width,100%);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-930518c elementor-widget elementor-widget-text-editor\" data-id=\"930518c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 400;\">It\u2019s been a rollercoaster for the powersports industry since 2008.\u00a0<\/span><\/p><p><span style=\"font-size: 16px; color: var( --e-global-color-text ); letter-spacing: 0px;\">The Great Recession, flat registration numbers, and an aging buyer base are a few of the more \u2026<\/span><i style=\"font-size: 16px; color: var( --e-global-color-text ); letter-spacing: 0px;\"> challenging \u2026 <\/i><span style=\"font-size: 16px; color: var( --e-global-color-text ); letter-spacing: 0px;\">situations we\u2019ve faced as an industry \u2013 but, thankfully, we\u2019ve been on the upswing for the past two years with steadily growing\u00a0 demand and strong sales numbers for many dealers.\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b805f6 elementor-widget elementor-widget-image\" data-id=\"8b805f6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1874\" height=\"658\" src=\"https:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966.jpg\" class=\"attachment-full size-full wp-image-6025\" alt=\"\" srcset=\"http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966.jpg 1874w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966-300x105.jpg 300w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966-1024x360.jpg 1024w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966-768x270.jpg 768w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966-1536x539.jpg 1536w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966-1160x407.jpg 1160w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966-142x50.jpg 142w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966-650x228.jpg 650w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966-1000x351.jpg 1000w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966-50x18.jpg 50w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966-750x263.jpg 750w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image2-e1689782988966-1140x400.jpg 1140w\" sizes=\"(max-width: 1874px) 100vw, 1874px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Data sourced from the Motorcycle Industry Council <\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-836fcc5 elementor-widget elementor-widget-text-editor\" data-id=\"836fcc5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">But, both in our industry \u2013 and outside of it \u2013 there\u2019s a sense of uncertainty as to where the economy is headed next. There\u2019s nothing we can do to change what might be coming &#8211; but, we can take a page from the highs and lows of the last twelve years and make sure <\/span><i><span style=\"font-weight: 400;\">your<\/span><\/i><span style=\"font-weight: 400;\"> dealership is prepared to handle whatever gets thrown your way.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How? We\u2019ve got a few suggestions.&nbsp;<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-001169a elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"001169a\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b883b3f elementor-widget elementor-widget-text-editor\" data-id=\"b883b3f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>#1: Insert yourself further up the funnel<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e95bbdf elementor-widget elementor-widget-text-editor\" data-id=\"e95bbdf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Before the rise of the Internet, dealerships were the single source of information for buyers. You worked with them \u2013 in person \u2013 as they made their purchase decision. Now, more of that pre-purchase research is happening online, but that doesn\u2019t mean you\u2019re left out of the process. Buyers are still using you to research \u2013 but instead of coming to your physical dealership first, they\u2019re starting with your online presence.\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4c02c5 elementor-widget elementor-widget-image\" data-id=\"e4c02c5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1288\" height=\"313\" src=\"https:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image1-e1689785452354.jpg\" class=\"attachment-full size-full wp-image-6026\" alt=\"\" srcset=\"http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image1-e1689785452354.jpg 1288w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image1-e1689785452354-300x73.jpg 300w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image1-e1689785452354-1024x249.jpg 1024w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image1-e1689785452354-768x187.jpg 768w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image1-e1689785452354-1160x282.jpg 1160w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image1-e1689785452354-206x50.jpg 206w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image1-e1689785452354-650x158.jpg 650w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image1-e1689785452354-1000x243.jpg 1000w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image1-e1689785452354-50x12.jpg 50w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image1-e1689785452354-750x182.jpg 750w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image1-e1689785452354-1140x277.jpg 1140w\" sizes=\"(max-width: 1288px) 100vw, 1288px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16adc5f elementor-widget elementor-widget-text-editor\" data-id=\"16adc5f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Your challenge \u2013 and how you prepare your dealership for any economic environment \u2013 is to find a way to insert yourself back into the upper funnel.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">How do you do this? Almost the same way you would do it on-site. You share the resources and tools your buyers need throughout their purchase lifecycle and capture their information at the same time.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-16f3c18 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"16f3c18\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c2a6fe6\" data-id=\"c2a6fe6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bb9807d elementor-widget elementor-widget-image\" data-id=\"bb9807d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"540\" height=\"495\" src=\"https:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image4-e1689782315784.jpg\" class=\"attachment-full size-full wp-image-6027\" alt=\"\" srcset=\"http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image4-e1689782315784.jpg 540w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image4-e1689782315784-300x275.jpg 300w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image4-e1689782315784-55x50.jpg 55w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image4-e1689782315784-50x46.jpg 50w\" sizes=\"(max-width: 540px) 100vw, 540px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-56e7870\" data-id=\"56e7870\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cacf369 elementor-widget elementor-widget-text-editor\" data-id=\"cacf369\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">You could think about adding live chat or texting to your website, offer demo rides or new rider courses on site, or let buyers value their trade. Another option would be adding a prequalification widget to your inventory detail pages. Having a prequalification widget, specifically, is useful because it gives your buyer a better understanding of their purchasing power, increasing their confidence, while also capturing their contact info and financial situation.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">No matter which way you go \u2013 each of these tools puts your dealership <\/span><i><span style=\"font-weight: 400;\">higher<\/span><\/i><span style=\"font-weight: 400;\"> in the buying process and captures buyer information for your team to use.\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-95078b7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"95078b7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9cb6cb6\" data-id=\"9cb6cb6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4af4ae5 elementor-widget elementor-widget-text-editor\" data-id=\"4af4ae5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><b><i>Pro Tip <\/i><\/b><span style=\"font-weight: 400;\">\u2192 Look for a prequalification widget that\u2019s free <\/span><b>and<\/b><span style=\"font-weight: 400;\"> allows for soft pulls, so it doesn\u2019t hurt the buyer\u2019s credit. All of these strategies in this article focus on navigating <\/span><i><span style=\"font-weight: 400;\">any<\/span><\/i><span style=\"font-weight: 400;\"> economic situation \u2013 and if you\u2019re facing a slow market, being able to generate leads for free can be a great way to save costs.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3be956c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3be956c\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-980bf52 elementor-widget elementor-widget-text-editor\" data-id=\"980bf52\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>#2: Prioritize agility and scalability in your sales funnel<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0deafc1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0deafc1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f4ba01f\" data-id=\"f4ba01f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-00245e8 elementor-widget elementor-widget-text-editor\" data-id=\"00245e8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Making sales is what drives your business forward \u2013 and while I hope our next ten years looks more like the top of this image, we all know it probably won\u2019t. There\u2019s nothing you can do to completely avoid the \u2018hills and valleys\u2019 &#8211; but you can build an adaptable lead generation strategy that works in any market.\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a944e49 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a944e49\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1337fbc\" data-id=\"1337fbc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9068aa5 elementor-widget elementor-widget-image\" data-id=\"9068aa5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"569\" src=\"https:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image3-1024x569.jpg\" class=\"attachment-large size-large wp-image-6028\" alt=\"\" srcset=\"http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image3-1024x569.jpg 1024w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image3-300x167.jpg 300w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image3-768x427.jpg 768w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image3-1160x644.jpg 1160w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image3-90x50.jpg 90w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image3-650x361.jpg 650w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image3-1000x556.jpg 1000w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image3-50x28.jpg 50w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image3-750x417.jpg 750w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image3-1140x633.jpg 1140w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/image3.jpg 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-758f57e\" data-id=\"758f57e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3038dfa elementor-widget elementor-widget-text-editor\" data-id=\"3038dfa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Take the recent inventory shortage, for example. Demand has been outpacing supply &#8211; so you may have had more buyers than units to sell; and while this is a good problem to have (and it definitely is) &#8211; if your sales team can\u2019t quickly identify the buyers that are most likely to convert, they could end up wasting time just sorting through your inbound leads.\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ac4fcbe elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ac4fcbe\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fc8e5ca\" data-id=\"fc8e5ca\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e4febb6 elementor-widget elementor-widget-text-editor\" data-id=\"e4febb6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>On the flip side &#8211; when inventory eventually rebounds and supply potentially outpaces demand, your strategy needs to be more focused on lead generation to capture buyers in your market, and beyond, so your team has plenty of prospects to work.<\/p><p><span style=\"font-weight: 400;\">While these are two very different sales environments, you need <\/span><b>one<\/b> <b>process<\/b><span style=\"font-weight: 400;\"> that works in both \u2013 and this is going to feel like an oxymoron, but hear me out.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">What you\u2019re looking for is a way to maintain a wide reach and a strong pipeline of leads, while also having enough buyer information to segment eliminate unqualified or unmotivated buyers quickly.\u00a0 Emails and phone numbers aren\u2019t enough \u2013 to make this work, you need more meaningful context on each buyer.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Giving buyers the option to prequalify from your website, for instance, increases out of state applications by\u00a0 184%, while also decreases the number of applications without a location by 40%. The reason a tool like this works in any market environment is because:\u00a0<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>In high demand, low inventory environments<\/b><span style=\"font-weight: 400;\"> \u2192 You have the information you need upfront to quickly deprioritize buyers who aren\u2019t actively looking to buy or aren\u2019t able to make the purchase\u00a0<\/span><\/li><li aria-level=\"1\"><b>In normal supply, decreased demand environments \u2192 <\/b><span style=\"font-weight: 400;\">You have a wide-reaching pipeline to keep your lead volume up, steadily funneling\u00a0 buyers to your team<\/span><\/li><\/ul><p><b>Pro Tip \u2192 <\/b><span style=\"font-weight: 400;\">Try to find tools that work with your current DMS. That way, you can keep all your lead information in one place for fast and easy sorting.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-204dc40 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"204dc40\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3430060 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3430060\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-20ecd06\" data-id=\"20ecd06\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-065c585 elementor-widget elementor-widget-text-editor\" data-id=\"065c585\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><b>#3: Use your Lightspeed DMS to the fullest potential<\/b><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5aac47f elementor-widget elementor-widget-text-editor\" data-id=\"5aac47f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In any environment, the tools in your dealership have a huge impact on your efficiency and customer experience. Lightspeed has partnered with Octane to save powersports dealers time on every deal by bringing prequalification and quick financing to your DMS.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-80ae953 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"80ae953\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-63d4200\" data-id=\"63d4200\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65a3f04 elementor-widget elementor-widget-text-editor\" data-id=\"65a3f04\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Powersports dealers have two opportunities to bring your workflow to the next level:<\/span><\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Octane\u2019s prequalification widget, Octane Prequal, can send leads right to Lightspeed \u2013 making your DMS a single repository for leads from both on site and online.\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use the Octane Finance Tab in your Lightspeed leads to take deals from start to finish in your DMS. Start a financing application in the Finance Tab and the data from your lead will pre-populate into the app with no rekeying. <\/span><\/li><\/ol>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-99b5e4f\" data-id=\"99b5e4f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dff4224 elementor-widget elementor-widget-image\" data-id=\"dff4224\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"687\" src=\"https:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1-1024x687.png\" class=\"attachment-large size-large wp-image-6029\" alt=\"\" srcset=\"http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1-1024x687.png 1024w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1-300x201.png 300w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1-768x515.png 768w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1-1536x1031.png 1536w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1-1160x779.png 1160w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1-74x50.png 74w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1-650x436.png 650w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1-1000x671.png 1000w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1-50x34.png 50w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1-750x503.png 750w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1-1140x765.png 1140w, http:\/\/octane.co\/o\/wp-content\/uploads\/2023\/07\/Lightspeedonlaptop_CUT-1.png 1773w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-331ea99 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"331ea99\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-92a2f3a\" data-id=\"92a2f3a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d94ac56 elementor-widget elementor-widget-text-editor\" data-id=\"d94ac56\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">There\u2019s nothing you can do to stop whatever unexpected, crazy economic situation our industry might face next \u2013 but powersports dealers are nothing if not resilient. With the tools in place, and a strategic plan for keeping your dealership front and center \u2013 you\u2019ll be fine no matter what comes. <\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Powersports dealers should be prepared for anything. Three tips to make sure you are. It\u2019s been a rollercoaster for the powersports industry since 2008.\u00a0 The Great Recession, flat registration numbers,<\/p>\n<div><a href=\"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/\" class=\"exp-read-more exp-read-more-underlined\">Read More<\/a><\/div>\n","protected":false},"author":11,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":""},"class_list":["post-6024","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.3 (Yoast SEO v23.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tips for Lightspeed Dealers | Octane<\/title>\n<meta name=\"description\" content=\"It\u2019s been a rollercoaster for the powersports industry since 2008.\u00a0Three tips for Lightspeed dealers to make sure you&#039;re ready for anything.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Powersports dealers should be prepared for anything.\" \/>\n<meta property=\"og:description\" content=\"It\u2019s been a rollercoaster for the powersports industry since 2008.\u00a0Three tips for Lightspeed dealers to make sure you&#039;re ready for anything.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/\" \/>\n<meta property=\"og:site_name\" content=\"Octane\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-21T15:53:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/octane.co\/wp-content\/uploads\/2023\/07\/image2-e1689782988966.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/\",\"url\":\"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/\",\"name\":\"Tips for Lightspeed Dealers | Octane\",\"isPartOf\":{\"@id\":\"https:\/\/octane.co\/o\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/octane.co\/wp-content\/uploads\/2023\/07\/image2-e1689782988966.jpg\",\"datePublished\":\"2023-07-19T17:16:31+00:00\",\"dateModified\":\"2023-07-21T15:53:13+00:00\",\"description\":\"It\u2019s been a rollercoaster for the powersports industry since 2008.\u00a0Three tips for Lightspeed dealers to make sure you're ready for anything.\",\"breadcrumb\":{\"@id\":\"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/#primaryimage\",\"url\":\"https:\/\/octane.co\/wp-content\/uploads\/2023\/07\/image2-e1689782988966.jpg\",\"contentUrl\":\"https:\/\/octane.co\/wp-content\/uploads\/2023\/07\/image2-e1689782988966.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/octane.co\/o\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Powersports dealers should be prepared for anything.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/octane.co\/o\/#website\",\"url\":\"https:\/\/octane.co\/o\/\",\"name\":\"Octane\",\"description\":\"ATV, Side by Side, PWC, Snowmobile, and Motorcycle Credit and Finance\",\"publisher\":{\"@id\":\"https:\/\/octane.co\/o\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/octane.co\/o\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/octane.co\/o\/#organization\",\"name\":\"Octane\",\"url\":\"https:\/\/octane.co\/o\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/octane.co\/o\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/octane.co\/o\/wp-content\/uploads\/2022\/03\/Primary-Logo-Whitee.png\",\"contentUrl\":\"https:\/\/octane.co\/o\/wp-content\/uploads\/2022\/03\/Primary-Logo-Whitee.png\",\"width\":400,\"height\":104,\"caption\":\"Octane\"},\"image\":{\"@id\":\"https:\/\/octane.co\/o\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Tips for Lightspeed Dealers | Octane","description":"It\u2019s been a rollercoaster for the powersports industry since 2008.\u00a0Three tips for Lightspeed dealers to make sure you're ready for anything.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/","og_locale":"en_US","og_type":"article","og_title":"Powersports dealers should be prepared for anything.","og_description":"It\u2019s been a rollercoaster for the powersports industry since 2008.\u00a0Three tips for Lightspeed dealers to make sure you're ready for anything.","og_url":"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/","og_site_name":"Octane","article_modified_time":"2023-07-21T15:53:13+00:00","og_image":[{"url":"https:\/\/octane.co\/wp-content\/uploads\/2023\/07\/image2-e1689782988966.jpg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/","url":"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/","name":"Tips for Lightspeed Dealers | Octane","isPartOf":{"@id":"https:\/\/octane.co\/o\/#website"},"primaryImageOfPage":{"@id":"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/#primaryimage"},"image":{"@id":"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/#primaryimage"},"thumbnailUrl":"https:\/\/octane.co\/wp-content\/uploads\/2023\/07\/image2-e1689782988966.jpg","datePublished":"2023-07-19T17:16:31+00:00","dateModified":"2023-07-21T15:53:13+00:00","description":"It\u2019s been a rollercoaster for the powersports industry since 2008.\u00a0Three tips for Lightspeed dealers to make sure you're ready for anything.","breadcrumb":{"@id":"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/octane.co\/o\/lightspeed-dealer-tips\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/#primaryimage","url":"https:\/\/octane.co\/wp-content\/uploads\/2023\/07\/image2-e1689782988966.jpg","contentUrl":"https:\/\/octane.co\/wp-content\/uploads\/2023\/07\/image2-e1689782988966.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/octane.co\/o\/lightspeed-dealer-tips\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/octane.co\/o\/"},{"@type":"ListItem","position":2,"name":"Powersports dealers should be prepared for anything."}]},{"@type":"WebSite","@id":"https:\/\/octane.co\/o\/#website","url":"https:\/\/octane.co\/o\/","name":"Octane","description":"ATV, Side by Side, PWC, Snowmobile, and Motorcycle Credit and Finance","publisher":{"@id":"https:\/\/octane.co\/o\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/octane.co\/o\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/octane.co\/o\/#organization","name":"Octane","url":"https:\/\/octane.co\/o\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/octane.co\/o\/#\/schema\/logo\/image\/","url":"https:\/\/octane.co\/o\/wp-content\/uploads\/2022\/03\/Primary-Logo-Whitee.png","contentUrl":"https:\/\/octane.co\/o\/wp-content\/uploads\/2022\/03\/Primary-Logo-Whitee.png","width":400,"height":104,"caption":"Octane"},"image":{"@id":"https:\/\/octane.co\/o\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/octane.co\/o\/wp-json\/wp\/v2\/pages\/6024","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/octane.co\/o\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/octane.co\/o\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/octane.co\/o\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/octane.co\/o\/wp-json\/wp\/v2\/comments?post=6024"}],"version-history":[{"count":0,"href":"https:\/\/octane.co\/o\/wp-json\/wp\/v2\/pages\/6024\/revisions"}],"wp:attachment":[{"href":"https:\/\/octane.co\/o\/wp-json\/wp\/v2\/media?parent=6024"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}